The Green Zone
Posted October 2nd, 2008 by Zach in The Green Zone
What does green mean to you? It used to be we thought that "green" was for hippies and tree-huggers-- now every industry around the world is being forced to consider their impact on the environment, including the exhibit industry.
With so much talk about the whole "green" movement inside the exhibit and event marketing industry, what does green really mean to you? Well one thing is for sure: going green is not just for the big institution or the newly constructed one anymore. Environmental friendliness is on the minds of companies of all sizes whether you have a pop-up and do one show a year or you own a custom exhibit with multiple events.
I'm Nate and "The Green Zone" will be my bi-weekly blog on the green movement within the industry. To help along the way I've created a glossary of terms I'll be using to use as a quick reference. Check it out and test your "green" IQ!
The next blog will discuss the materials being used in the exhibit industry and how your company can make the transition to going green without having to scrap your current exhibit.
As always I encourage your thoughts and feedback so please feel free to leave comments.
